2-Day Leadership Training

How AI is transforming digital experiences—and what leaders need to do about it.

AI Is Changing the Rules of Personalisation, are you ready?

The way people interact with technology has fundamentally shifted. AI-driven personalisation is no longer a competitive edge - it’s an expectation. Customers and employees now expect digital experiences that understand them, adapt to them, and feel effortless.

This two-day hands-on training is designed for senior leadership teams who want to understand and lead AI transformation in their organisations. AI is no longer just a tool for automation—it’s redefining how businesses connect with people. This session will give you the technical insight, strategic vision, and hands-on experience to make AI a meaningful part of your organisation’s future.

What You’ll Learn

Day 1: The New Era of AI & Personalisation

👉 AI 101 for Leaders – Cutting through the hype: What AI really is (and what it isn’t). We’ll demystify machine learning, large language models (LLMs), and automation in a way that makes sense for decision-makers.
👉 How AI is Redefining Personalisation – Why traditional digital experiences no longer work, and how AI is shaping the next generation of customer and employee interactions.
👉 Industry-Specific AI Insights – A deep dive into how AI is transforming your industry, with real-world case studies on AI-driven personalisation.
👉 Hands-On AI Exploration – Leaders will train, use, and evaluate an AI model—experiencing first-hand how AI tools are built and how they can be applied in business.

Day 2: Turning AI Knowledge into Action

👉 Identifying AI Projects That Matter – Not every AI idea is a good one. Learn what makes a strong AI use case, how to spot AI opportunities, and where businesses typically go wrong.
👉 The Future of AI – What’s coming next? An exploration of the AI landscape over the next three years and how businesses can stay ahead.
👉 AI Manifesto Creation – Leaders will collaborate to define their organisation’s AI values, priorities, and terminology, ensuring a clear, aligned vision for AI adoption.
👉 AI Readiness Roadmap – Walk away with a practical action plan for integrating AI into your organisation—aligned with your business goals and digital experience strategy.

Who Is This For?

This programme is designed for executive teams, decision-makers, and senior leaders who want to:
Understand AI beyond the buzzwords and gain practical experience with AI tools.
✅ Make AI personalisation real—not just another marketing feature.
✅ Identify AI opportunities that drive real business value.
✅ Create a leadership-driven AI strategy that aligns with company vision and culture.

Key Benefits: What You’ll Gain

AI Confidence – Cut through AI myths and hype—get a clear, practical understanding of how AI works.
Personalisation Strategy – Learn how AI is changing digital experiences and how to create hyper-personalised interactions for customers and employees.
Actionable Insights – Identify where AI fits in your business, and leave with a roadmap for implementation.
AI Leadership Alignment – Develop a shared AI manifesto to ensure clarity and buy-in across leadership teams.
Real-World Experience – Get hands-on with AI models and workflows—learning by doing, not just by listening.


📩 Ready to lead AI transformation in your organisation? Contact us at lee@hyperpersonal.co to confirm availability.